Description: The Personal MBA by Josh Kaufman From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject thats key to commercial success. FORMAT Paperback LANGUAGE English CONDITION Brand New Publisher Description 10th Anniversary EditionTrue leaders arent made by business schools. They make themselvesGetting a MBA degree has become difficult to justify not just because of the large price tag but also because of the growing impracticality. Even the elites like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations than about how business really works.For ten years, Josh Kaufmans The Personal MBA has served as an effective alternative introducing hundreds of thousands of readers to the most powerful business concepts of all time. He shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume.The Personal MBA explains-- The Iron Law of the Market- Why every business is limited by the size and quality of the market it attempts to serve-and how to find large, hungry markets- The 12 Forms of Value- Products and services are only two of the twelve ways you can create value for your customers- Option Fatigue- Why consumers are more likely to buy something when faced with three options rather than thirty- Entropy- Why focusing too heavily on creating new products and systems is a great way to go out of businessWith The Personal MBA, you will avoid years of pointless group work, unhelpful financial models and daunting student loans. Instead, you will have gained the skills and tools necessary to take your place among todays business leaders. Notes A world-class business education in a single volume; so much cheaper than Harvard. Revised and updated edition. Author Biography Josh Kaufman has made a career providing practical advice for business, entrepreneurship, skill acquisition, productivity, creativity and applied psychology. Named one of the Top 100 Websites for Entrepreneurs by Forbes, Kaufmans PersonalMBA.com helps people make more money, get more done and have more fun. His first book, The Personal MBA- Master the Art of Business is an international bestseller. Review Finally, heres a GBP10.99 MBA. Well on its way to becoming a business classic. Youre pretty much guaranteed to get your moneys worth - if not much, much more. -- Jason Hesse Real Business A sterling effort ... a book to be referred to at crucial moments -- Philip Delves Broughton Management Today Cherrypicks the cleverest advice from the most effective business books and condenses it into simple, memorable ideas and tools Smarta.com File this book under: NO EXCUSES. Seth Godin, author of Purple Cow and Linchpin No matter what they tell you, an MBA is not essential. If you combine reading this book with actually trying stuff, youll be far ahead in the business game. Kevin Kelly, founding executive editor of Wired Few people know how to get things done better than Josh Kaufman. David Allen, author of Getting Things Done Josh Kaufman has synthesized the most important topics in business into a book that truly lives up to its title. Its rare to find complicated concepts explained with such clarity. Highly recommended. Ben Casnocha, author of My Start-Up Life Fundamentals are fundamentals. Whether youre an entrepreneur or an executive at a Fortune 50 company, this book will help you succeed. John Mang, Vice President, Procter & Gamble These concepts really work: Im booked solid with clients, making eight times more money, feeling far less overwhelmed, and having a lot more fun. If you want to live up to our potential, you cant afford to miss this book. Tim Grahl, Founder and CEO, Out:Think Group A creative, breakthrough approach to business education. I have an MBA from a top business school, and this book helped me understand business in a whole new way. Ali Safavi, Executive Director of International Sales & Distribution, The Walt Disney Company Review Text A masterpiece . This is the START HERE book I recommend to everyone interested in business. An amazing overview of everything you need to know. Covers all of the basics, minus buzz-words and fluff. One of the most inspiring things Ive read in years Review Quote Finally, heres a Promotional "Headline" 10th Anniversary Edition Details ISBN0670919535 Author Josh Kaufman Year 2012 ISBN-10 0670919535 ISBN-13 9780670919536 Media Book Publisher Penguin Books Ltd Place of Publication London Country of Publication United Kingdom DEWEY 650 Short Title PERSONAL MBA Language English Series Viking Subtitle A World-Class Business Education in a Single Volume Format Paperback Imprint Penguin Books Ltd UK Release Date 2012-09-06 Pages 496 Publication Date 2012-09-06 Alternative 9780141971094 NZ Release Date 2013-01-29 AU Release Date 2013-01-29 Audience Tertiary & Higher Education We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:160764903;
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ISBN-13: 9780670919536
Book Title: The Personal MBA
Number of Pages: 496 Pages
Language: English
Publication Name: The Personal Mba: a World-Class Business Education in a Single Volume
Publisher: Penguin Books Ltd
Publication Year: 2012
Subject: Management, Business
Item Height: 198 mm
Item Weight: 319 g
Type: Textbook
Author: Josh Kaufman
Subject Area: Business Informatics
Item Width: 129 mm
Format: Paperback