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Book Title: Marketing for Hospitality and Tourism Philip, Bowen, John, Makens
Number of Pages: 912 Pages
Language: English
Publication Name: Marketing for Hospitality and Tourism
Publisher: Prentice Hall PTR
Subject: Marketing / General, Industries / Hospitality, Travel & Tourism
Publication Year: 2002
Item Height: 1.5 in
Item Weight: 64.3 Oz
Type: Textbook
Author: Philip. Kotler, John Bowen, James Makens
Subject Area: Business & Economics
Item Length: 10.3 in
Item Width: 8.3 in
Format: Hardcover
